Category Archives: Social Media Marketing

The Best Tips For Local SEO Voice Search

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Verbal searches are becoming more popularVerbal searches are becoming more popular as our world gets busier. Websites are still optimized the same way as when typing in a search query, so it is important for your local SEO strategy to have voice search as part of its plan. A voice search will enable your web page to be read out loud using a voice search apparatus.

Many of us have already used voice searching. If you have used Alexa before, you have. You are giving a command, such as Alexa, what time zone is Sydney, Australia in? She will then provide you with the answer.

It is expected that voice search will draw in 40 billion. Therefore, it is a wise move to use voice search for your company. That way, you are able to reach more people.

Still not convinced? Consider this. People are using voice searches to find a company such as yours to purchase said products. In fact, a whopping 55% of individuals are looking for a nearby company. Thus, local SEO voice search is needed by your enterprise to stay on top. Right now, sales from voice search account for 2 million plus, with over 1 billion voice searches occurring each month. This year alone, it is expected that half of all searches will be done by voice inquiries.

If you are ready for voice inquiries for your webpage, consider using the tips we have listed below to get you started.

1. Enhance your conversational inquiries. When we look at how humans talk, it is different from how they type. When typing in the search bar, a user may type in “how to put on foundation correctly,” but when they use voice search, they would say, “How do I put on foundation?” While there is not much of a change, it is still different.

In order to optimize for these questions, you should make a list of possible things users may ask for or about when dealing with your product or services. Examples of this may be “How do I put on foundation correctly?”‘, “What is the best way to put on foundation?” and “What beauty tools do I need to put on my foundation?”

2. Enhance your local SEO strategy. Start by filling out a Google My Business profile if you do not already have one. If you do have one, be certain all pieces of information are correct. Your name, address, and telephone number should be accurate. Then add in your hours, photos of your business, and a short about what your company entails.

3. Concentrate on providing answers directly. This is done by featured snippets, which can be found at the top of the search results. It is a simple way to give an answer in a fast manner.

4. Use best local SEO practices. No matter what! Just because your visitors can not see what is going on behind the computer does not mean you should ignore using search engine optimization. Search results are used to offer your visitors answers to their queries, so it is best for you to use SEO, so you can be at the top of the results. Do this by adding in related keywords and always be ready to do mobile optimization.

If you are located in Jacksonville, FL, and require support with local SEO, please reach out to Local SEO Jacksonville. We provide an array of services and are dedicated to ensuring your success.

Local SEO For A Small Business

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things any small business can do in its search engine optimization effortsEvery business needs local SEO. There are various things any small business can do in its search engine optimization efforts.

One thing you must have when working on local SEO for your small business is a great website. There are some elements that your website must meet. You must have a quick-loading website. The security of your website should be looked at to ensure users have a good experience.

You will also need to brand your small business when working on a local SEO plan. Look at what your logo is. Does it represent your company well? Does the tagline fit? Does either show your values? All of this stuff is important when it comes to branding.

A second thing to keep in mind is that you need to let Google know where you are located. Therefore, you must make sure that every place your contact information is, it is up to date.

Have a contact us page on your website. Contact information is also generally found in the website footer.

You will also want to set up a Google My Business profile. This is a free way to promote your business to get higher rankings. Your customers will be better able to connect with you too.

You should also think about the content you have on your pages. By having relevant content, your potential clients will be able to find you better.

For your content, you must determine first what your niche is. From there, you will develop the long-tail keywords you want to rank for. The great idea is to find out what your customers are saying about your business because they will generally use these terms when they search for your brand.

When writing your content, be sure to write for your audience. Be clear and concise, making sure the content is full of useful information. The writing should be engaging to keep visitors’ attention.

To obtain potential clients, you should focus on getting reviews. Reviews can be left on your social media pages, as well as your website. People tend to go to a website’s competition if the business does not have any reviews.

While you strive for positive reviews, know that it is OK to get negative reviews as well. Just be sure to respond to the negative reviews, acknowledging that the consumer is not happy and that you are sorry for that. Then offer a solution to make the issue right and follow through with it. While people may see the negative review, they will also see that your small business wants to make it right.

You may also want to work on getting links from other sites. This is an essential part of local SEO for any business. When you have links from other sites, you can gain more traffic to yours. It is best to focus on getting links that will bring visitors to your site rather than just concentrating on any website to link to. You can work on guest blogging, where if you supply a content piece, the blog owner will allow you to link to their site.

It is also a good idea to keep your information up to date. Make a plan to look at it regularly to ensure your website has not been hacked. If you have changed any of the contact information, be sure to also update it.

If you live in the Jacksonville, FL, area and need assistance with local SEO for your small business, contact Local SEO Jacksonville. They have the expertise to develop an SEO plan tailored to fit your needs.

Why You Should Invest In A Digital SEO Strategy

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digital marketing SEO strategyWhen it comes to a website, having an SEO strategy in place will allow a business to thrive. Digital marketing should be a part of this plan. Through this process, a website owner is able to promote goods and services through various outlets.

Digital marketing does require many skills. Besides being a content expert, you will need to know about SEO and SEM. Communication skills, knowing about data analysis, understanding social media, having basic design skills, and customer relationship management are a few other skills that one must have to survive putting a marketing plan into place.

One aspect of your SEO strategy should be fresh content. Content is royalty it comes to websites. When you have great content on your site, there is a better chance that visitors will begin to trust your brand more. As an added benefit, relevant content will make you look like an expert in the field.

New content can also provide you with greater views on your website. You will be able to establish your brand through this content. Therefore, others will begin to recognize you more.

Another digital marketing SEO strategy you may wish to implement is using your website to tell your story. This is excellent content to utilize. Here you can share how your company was, what your goals are, if you have a mission statement, and much more.

Every day the internet gets larger. People are adding more sites and information to those sites. Therefore, it is crucial to have an SEO strategy and digital marketing plan to get your site noticed. These days, nearly everyone has access to a desktop, laptop, smartphone, tablet, or another device. It makes sense to have a website for others to access to either learn about your company, purchase products, or simply book an appointment. When clients access your website, they will have full control over the pages they view, how long they are on those pages, and what they read.

Speaking of reading, one element of SEO is reviews. These are great for any company, no matter how large or small. While positive reviews are favorable, negative reviews can also be a place where you can bring attention to your brand by showing compassion and understanding. Answering negative reviews will not only allow you to fix what is wrong, but it will also show others that your company cares and is willing to do what it takes to make a bad situation or experience a good one. Any opinion that is left should be taken seriously.

When you are addressing the reviews, it is a chance to engage with your clients. Engagement is huge when it comes to SEO. Other ways you can engage with your clients is to post questions or polls on your social media pages or comment on any blog you post. Here they can discuss their likes or dislikes, making them feel how they feel matters. This allows customers to see a genuine or human side to the business.

If the thought of developing an SEO strategy makes your head swim, or you have no idea where to start for digital marketing, you are not alone. Contact Local SEO Jacksonville Company in Jacksonville, FL, today. They will work with you to provide the best service while taking your website to new levels.

Using Long-Tail Keywords For Your Dental SEO

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Identifying the long-tail keywordsMany people that are experts in dental SEO will tell you about their interest in the keywords. You need to create and maintain a relationship with these keywords. The log-tail keywords can be targeted and prioritized to become useful drivers of traffic for both PPC and dental SEO campaigns. The long-tail keywords are more specific and longer. But they are also less common. However, these keywords add up to account for most of the traffic driven by searches.

Identifying the long-tail keywords

It is a lot simpler to guess or find the head terms. You may use online tools such as Google AdWords for identifying hundreds of keywords from a single term. You need to use common sense here. Do not just add up all the keywords suggested. Your keywords have to be focused on for the organic search. There are other tools available out there that help identify long-tail keywords. Google Trends, WordStream are some of these tools. They allow you to see the popular searches, providing insight into the search behavior. Apart from this, if you have Google Analytics, you can get an insight into the searches that are bringing up the website.

How to target the long-tail keywords?

  • Many times, the long-tail keyword searches are in the form of questions. None of us are likely to consult a dictionary for answering intricate and complicated queries. For instance, “What will happen to the tooth after insertion of a dental implant?” Most dental practices will try to garner web traffic from both head terms and long-tail keywords.
  • Several trends out there are indicating a rise in long-tail search terms. People use Google and other search engines similar to a living person. They ask natural questions rather than none-specific and short terms. The search engines respond by giving relevant answers to the queries from the websites that are offering the closest answers. This trend has been accelerated by voice-activated searches and mobile searches as well.
  • A person that is searching for answers about what will happen to his tooth after a dental implant is quite likely to go further in his decisions. This is more likely to happen than a person searching for a dentist in New York. In most cases, you are certain about what the person is looking for. Due to this reason looking for and tracking the long-tail keywords is revealing.
  • Generally speaking, the long-tail keywords are less competitive, and yet they can be extremely lucrative. Some people concentrate on the same keywords used by their competitors. However, this way, you may miss out on the benefits of altering the target audience. Some searches may not be searched often but are more likely to get converted into dental treatment cases.

Optimizing for the Long-tail keywords

For identifying the long-tail keywords, take into consideration your dental patients and the types of questions they will ask while consulting for a specific treatment. Make sure that the content on your website is optimized to answer these queries and get a ranking for your website as well. There are several ways to do this by using your content such as,

  • Creating FAQ pages.
  • Creating headings of the queries on the treatment pages and answering them with unique content.
  • Developing a “Ask the dentist” page. Here you can answer the questions asked by the patients through a contact form. You can update it in case you get more queries.
  • Add a blog to your website and provide regular updates about various dental practice-related topics.

In the end, you must create content by keeping your patients in mind. These patients are the ones who are performing the search and are looking out for answers. If your dental practice is based out of Jacksonville, FL area, you can use the experienced and expert services of Local SEO Jacksonville. They can optimize your website for dental SEO and long-tail keywords.

Top Social Media Trends For 2022

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Social media tips 2022Social media keeps on changing continuously. What is working today will not be in vogue tomorrow. For remaining competitive in any niche, you are required to evolve your digital marketing strategy constantly. In case you continue doing what you are doing at the moment, there is every chance that your business may go on a downward trend or even fail. Let’s take a close look at some of the social media trends you have to prepare for in 2022. These trends are sure to boost your business in the future.

1. Paid advertising will keep on growing: In case you are not running paid social media ads at the moment as a part of your digital marketing campaign, it is a mistake. You need to re-consider it because all major social platforms are cutting their reach aggressively over time and showing lesser organic content. It means your audience is unable to see the messages that you have worked so hard to develop. In one of the recent studies, many people stated that the decline in organic search is a huge challenge while using social media. In case social media is the main source of your traffic, you need to begin paid advertising for staying in front of the clientele.

2. Sales on social media will dominate in the upcoming months: The audience is spending a lot of time on conventional media. Selling via newspapers, TV, and magazines has declined in its significance. In its place, you can find a rising number of influencers with their recommendations. People tend to trust referrals rather than ads. They are looking to learn about a necklace before they walk into a store. Marketing by using the word-of-mouth method is a powerful force for growing your business. Going into 2022 you need to work with the established influencers in your area.

3. Live streaming improves customer engagement: The content on the internet has evolved from just text to images, videos, and now live streaming on social platforms. With the advent of slick ads, people are looking for unfiltered and raw content that is real. That is what will gain attention and traction in algorithms. Several businesses have utilized live streaming for achieving great success. You may show newer styles, host live events, or just answer the queries from the prospects. You can consider going live from your store to connect and engage with the audience.

4. Making communication easier will be significant: It has always been critical to have several channels as a means of communication for your website. However, due to the pandemic, it has become a need. The shopping habits of people have altered. In the past, it was easy to see people walking in and communicating with pros in person. This is replaced with online shopping these days and it means you must adapt. Apart from the usual info of contact numbers, email ids, and a site, you have to respond to the queries quickly, by using methods such as text messaging.

5. A rise in UGC or user-generated content: One of the better and larger opportunities for any business comes from its clientele. UGC or user-generated content from social platforms is growing with time and it is engaging, fun, and a natural method for exciting the customer base. It makes for great credibility to your business. There is no better testimonial for a prospect than reading the experiences of a customer. One of the better ways of encouraging more user-generated content is by encouraging hashtags. Several large brands are using user-generated content as a part of their strategy for digital marketing.

For being successful in your strategy for digital marketing you must look ahead. Several independent and small retailers were caught off-guard due to the rise of internet shopping. Another reason was the aggression shown by the big competitors. By using more selection and lesser overhead, several e-commerce websites succeeded in dominating their niche. However, the truth is that you can turn your small size to an advantage. Small can also be quick, nimble, and agile. If you want to learn more from pros and your business lies in Jacksonville, FL, get in touch with Local SEO Jacksonville Company for expert advice.

Significance Of Local SEO For Small Businesses

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Benefits of Local SEO for Small BusinessesMost small businesses, especially those that are multi-located come across a predicament while competing with the big national and international level brands. It is mainly related to a limited budget. Due to this reason, local SEO is a terrific marketing weapon. It allows small businesses to compete with bigger brands in a constant battle for survival in the competitive market. The local SEO gives the small business credibility in the market. It is also crucial for mobile searches. Here are some ways of bettering the local SEO.

1. Have accurate business info on Google: When you are looking to get your small business to appear in local searches or on Google Maps, you are needed to create a listing with GMB or Google My Business. You will have to provide up-to-date information about your organization here. Make sure that you are submitting all the required data, verification of business location, adding photographs, entering the current working hours, and managing the reviews properly.

2. Embed the website with Google Maps: For this purpose, you need to utilize the Google Maps Embed API. You can place a panorama that contains an interactive map or a street view on your website. The entire process is completed by using straightforward HTTP requests.

3. Use good on-page SEO: When you are looking to dominate the local searches for your small business, the on-page SEO must be precise. There are two factors involved in on-page SEO. These two factors are the products and services you are offering and the location of your business. It shows to Google the products and services you are providing and the place where you can find them. There are certain key elements involved in the on-page SEO that you need to focus on such as, title tags, meta tags, NAP info, header tags, page content, and photos.

4. Have reviews on the website: When you are looking to achieve local ranking, you will need reviews. The review count and the actual score are factored within the local search ranking for Google. A higher number of reviews showing positive ratings are more likely to raise the local ranking of your small business. Having positive reviews also helps in getting your business to stand out to the prospective clientele that is close to arriving at the final decision.

Keep in mind that you are going to have some negative reviews as well. Ensure that you are not leaving out any of them unaddressed. You must reply with honesty, courteousness, and as per the Google guidelines. The question now is how do you get the clients to give reviews about your services? Well, you may create links that lead to review websites. You can also develop a business card for providing all the review site info. Or, you can even ask satisfied clients to write reviews about the products and services you provide.

5. Have local citations: The local citations provide a mention of your small business’s website info and NAP info on the internet. Google considers the citations to be a way of establishing the relevancy and authority of your small business. In other words, these local citations help the organization in developing prominence and relevance in the eyes of Google. The best websites you can use for citation are Yahoo.com, GMB, Opentable.com, Apple Maps, Yelp.com, Facebook, bbb.org, and Here.com. These local citations are not only helpful for the local SEO but they can provide awareness about the organization via different sites. These sites are considered to be reliable by many people.

Remember, all the local search results are achieved through relevance, distance, and prominence of your business. All these factors work in tandem to help you in finding the best fit for the local search. For achieving this goal, you need to utilize the power of search engines. You can leverage a bigger customer base by using them as it is a common way of running a small business. Any local SEO company can be quite useful for these multi-location small businesses, especially for gathering more customers and developing their sales. When you are looking to develop sales in Jacksonville, FL area, you can get in touch with the professionals at Local SEO Jacksonville for reliable service.

Let’s Compare SEO & PPC

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SEO/PPC differenceYou will find that there are several acronyms involved in the field of internet marketing and it can be tough to keep up. However, there are two such acronyms all digital marketers have to be aware of and they are SEO & PPC. When you are looking to improve your focus and boost the visibility of your brand, you can take a closer look at SEO & PPC for deciding the approach that will be more suitable to your marketing budget. Keep in mind that SEO &PPC are two sides of the same coin. They are both trying to get your company noticed on the web.

SEO/PPC difference

The clue for finding out the difference between SEO/PPC lies in the name of both these approaches. SEO or search engine optimization optimizes your site content for improving its ranking in the SERPs. These results are many times referred to as organic search results. Pay per click or PPC on the other hand involves the promotion of your website or its content by using paid alternatives available on your selected ad platforms. Some of the more popular PPC campaign platforms are Bing, Google, Amazon, and Facebook. When you are paying per click, you can find the ad close to the top position of the SERP. The optimized content is also going to feature close to the top spots however, it will always be below the paid content. Like everything in life, there are some exceptions and several caveats for both SEO & PPC. If you are a good internet marketer, you will be aware of how to use both of them effectively.

What is the better alternative between SEO/PPC?

Is there a better alternative involved while selecting either SEO or PPC? It depends basically on what you are looking for in terms of results. Both these internet marketing approaches have their advantages and they can be useful at a certain point in time during your campaign. There are fewer costs involved in SEO, excluding the expenses of content creation and time spent on managing the content. But, PPC can bring you the clientele immediately at least for short term advantage.

For most business managers and website owners, investment in SEO is a wise decision in long run. This decision process is well-documented on the internet. The importance of the research process for an average customer cannot be underestimated therefore, having the content ready for answering the queries and being available during this phase will always be extremely critical. Conducting a successful organic SEO campaign means you are saving money on paid clicks. However, in some cases, a successful PPC campaign will pay for itself.

A cheat sheet

Using PPC: You need to use the PPC approach when the promotion is time-sensitive such as in the case of live events, or discounts, or sales seasons for your products and services. PPC is useful while launching a new product or service and when you are looking for maximum exposure. You can profile the brand well in a competitive market by using PPC. It can be used when you are looking to target a specific audience or demographic. When your website is not designed for SEO viz. it doesn’t have blogs etc., you will be required to use PPC. Sometimes you do not have the time for managing the SEO. Here you can opt for PPC.

Using SEO: When you are looking to build a solid foundation for continuous traffic that will not be paid, you need to use the SEO approach. Sometimes when you are looking to develop your DA, Trust Flow, etc., you need to use SEO. SEO is necessary especially when you looking to build an information portal or thought leadership.

The verdict for the comparison between SEO/PPC

After reading all the information above, you may still be looking to decide what approach will be best suitable for your case between SEO & PPC? Keep in mind that most site owners will always work on SEO as their long-term goal that is going to need continuous input. However, using PPC campaigns can also boost SEO. After the proper brand exposure, people are more likely to opt for organic results. If you are offering useful content on your website, it may be shared on other sites and social media. These backlinks are great for SEO. When you are undertaking a PPC campaign ensure that it is being seen by the right audience. Remember, there is a sizable fake market on the internet with crawlers, bots, click farms taking a share of the marketing budget.

For a better understanding of these internet marketing approaches, and if your business lies in Jacksonville, FL area, get in touch with Local SEO Jacksonville. They will help you in defending against shady practices and make sure that your ads are being seen by humans.

Key Benefits Of PPC You Need To Know

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benefits of PPC advertisingIf you are looking for a kind of advertising that will not put a dent in your budget and yet produce great results, the answer is PPC advertising. Although there are many PPC benefits including the affordability and the capability to drive in the traffic, PPC will help in growing your business. PPC is an online advertising model that permits you to put advertisements on SERPs, social media platforms, and websites. Other PPC benefits include the capability for advertisers to place a bid on keywords and pay only when the user has clicked the ad. Here are some key PPC benefits. They are all great for your business.

1. You can set the budget for your advertising: When you are using other kinds of advertising you are locked onto a specific budget. One of the key PPC benefits is that you can work from your budget. It doesn’t matter whether you are a mother and father in a small town or a massive multinational conglomerate, it is possible to continuously change the budget for the ads to keep it within your limits.

2. You are paying only when people click on the ad: In the case of several kinds of advertising you will pay the same amount for the ad spot and it doesn’t matter how many people contact you or see the ad due to the placement. One of the greatest PPC benefits is that you are paying per click. It means that you are paying only when someone is interacting with the ad. It gives you a great opportunity for a conversion. This will ensure that you are unlikely to go over your budget as you are setting the maximum limits on the expenditure ahead of time.

3. It is possible to compete even when the search engine rankings are not all that high: When your website is not ranking high in the SERPs, it is not the end of the world. Another PPC benefit is that you can still promote the business. PPC allows you to achieve an edge over your competition even though you have just launched the site. It is one of the more significant PPC benefits, especially for startups. It allows them to compete for new customers with businesses that have been around for several years.

4. It is possible to test various ads: All the PPC providers keep track of the stats for the ads that allow them to refine their marketing strategies and visualize the PPC benefits in action. Everybody keeps track of the same basic stats such as the number of clicks, how much you are charged, and other provider-specific info. It doesn’t matter whether you are on Bing, Facebook, or Google. You can refine the PPC strategy at any time. These stats also allow you to judge whether you are getting worthwhile returns for the investment. When you are not getting the returns, you can make the necessary adjustments.

5. You can achieve better brand recognition: If your PPC ads keep on showing up more frequently, a greater number of people are going to see them and later recognize your brand. It is terrific for building the reputation of your brand on the internet. It is helpful even when people do not click on the ad in the beginning.

6. It is possible to launch a PPC ad campaign in a very small period: Are you looking to deploy your PPC ad campaign before you take lunch? Yes, it is possible. You may set up the PPC ad campaign in quick time if you have other required details set up, such as landing pages and ad text. There is no need for signing a contract or find yourself locked into a 4-year deal. You can just set it and take it from there. You will start enjoying the PPC benefits soon after you have launched the campaign.

Several professionals are working in PPC as it has become an excellent marketing medium. If you are operating from Jacksonville, FL are you can consult Local SEO Jacksonville for more information about PPC benefits. Their team of expert PPC consultants is in tune with all major PPC outlets. They are aware of what is going on at all times and they are not afraid to go that extra mile for their clients.

Signs Indicating Your Business Needs Local SEO

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Signs Indicating Your Business Needs Local SEOWhen your business has a certain physical location then it is likely that you are already aware of the significance of achieving and maintaining visibility in the eyes of local search engines. Almost half of the searches on the internet are intended to be a local search. They use search queries such as [keyword][city][state] for finding out about the products and services specific to the locations where you are running your business. In most cases, these searchers are ready to spend money. If they cannot find your locations listed on the first page of SERPs they are likely to turn to your competitors. Let’s see some signs you can observe when a business needs the services of professional local SEO services.

1. All locations of the business are listed on a single page of your site: This is a common oversight that can cripple the visibility of your business. For optimizing every location effectively you will need a specific webpage that gives you the capability to target important locations and keywords in the Meta description and HTML title. This is impossible with a single landing page mentioning all the locations.

2. Illogical site structure: Don’t make it difficult for the users otherwise they will find the information they need elsewhere. The location pages have to be structured with a logical hierarchy for the search engine to understand how every page can fit into a section of content. Although it depends on the number of locations you have, here is a typical structure for the content: domain-URL/locations/state/city/store. Independent pages can also give you an indexable content area required for adequately describing unique services offered by that location.

3. No deep links to the locations: While you are updating the listings on Google My Business or any other map feed, you need to give deep links that will take the searcher directly to the location details they are looking for instead of leaving them on a high-level page or a Home page where they will be left stranded having to further search for the best alternative. In most cases, the local searchers are looking for a phone number, address, or other services that are specific to a location. Do not make it even more difficult for them.

4. Lack of knowledge about the amount of traffic coming to the site by using local search: Sometimes you are struggling to monitor the performance of your local landing pages. This is the right time to talk to pros that can get into the local analytics and give you a report mentioning the action-to-be taken items. The two sources of data viz. organic local traffic and maps can provide valuable insight into your local search campaign. They need to be tracked and reported to have granular insight into the current performance of every location.

5. Being unaware of the business citations needing work: One of the significant aspects of local SEO that is overlooked many times or avoided is the management of citations. A citation is the mention of NAP information of your business with or without a link that is present on the local-based sites or directories across the internet. Some of the common examples of the influential sites that keep the listing data are Yellow Pages, Yelp, Merchant Circle, and Facebook.

First, decide whether you are in the need to take the plunge and optimize the local search for making your business grow. In the beginning, you can start by assessing where your company stands at the moment and develop a list of tasks according to priority to decide the areas where a direct impact has to be made quickly. If you are looking to investigate the local search services available in Jacksonville, you can place a call to Local SEO Jacksonville Company.

The Top Reasons Why Your Dental SEO Strategies Are Not Working

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The Top Reasons Why Your Dental SEO Strategies Are Not WorkingThe demand for dentists will always be something that people need. If your practice is not increasing in patients each year, your online presence is most likely why. It is very important for a dentist office to have the best dental SEO as possible. Here are the most common reasons as to why your dental practice may not be growing as you would like.

First off, your dental SEO needs to fixate on your online presence. If you are not doing this, you will fall off the bandwagon immediately. New patients are not going to be able to find your dental practice if you do not keep your profile information up to date on various directories.

Many individuals do not realize that local citation, which is a listing online of your name, address, and phone number, can be good or bad for your practice. If your citation is accurate, people will be able to find your practice easily. Thus, it is a great way to get more customers.

On the flip side of this, if your citation is listed wrong, such as a wrong phone number, it is bad for your website. People will easily get frustrated and move on to the next dental provider.

One thing that is good for dental SEO is online reviews. The more online reviews your dental practice has, the better. These reviews will show potential patients that your practice is caring, know what they are doing, and are the best dental practice around. Over 85% of people state they use online reviews when helping them decide which product or service is right for them.

If you want more online reviews, after your patients have had an appointment, ask them to fill out a post-service satisfaction survey. Less than half of dentist are currently doing this, but it has such a huge impact. During the post-service survey, you can ask the patient to leave a Google review online. It has been shown that most patients (70%) are willing to leave the feedback if you ask.

Are you currently optimizing your dental practice? If not, this is one dental SEO strategy that needs to be implemented. You can start by conducting keyword research. From there, make sure to use the primary keyword in the meta description, the title page, and the URL. High quality content that is unique and fresh can improve your dental SEO strategies as well. And do not forget to use internal links on your page, and always make sure your website loads fast.

You also want to be active on social media. Most people are using social media how as a way to stay connected. And these social media platforms are great for having new patients find you. You can raise your brand awareness, promote your business, and do so much more on various social media platforms.

Are you blogging for your dental practice? If not, it is time to start. Blogging is something that many dental practices are not doing, however, it has a huge impact. You can write about services that you offer or answer frequently asked questions. Content should be added regularly with it tailored to meet the needs of your clients.

A good dental SEO strategy can turn a struggling dentist office into one that everyone wants to have an appointment with. If your dental practice is struggling to do this, consider contacting Local SEO Jacksonville Company for all your SEO needs. They can assist you in all of the tips listed above, as well as so much more.