Boost Sales With These Tips From An SEO Company

SEO Strategies to Boost Your SalesAiming to skyrocket sales this year? You’re not alone! By making a handful of strategic tweaks to your current campaign, that target can easily be within your grasp. These changes are effective and simple to implement right now, so you have many gains using Google Ads. It will not require the business owner to jump through hoops to obtain a client, nor will you have to spend mountains of money. Here, we show modifications for E-commerce PPC, National and Regional Service PPC, Local PPC, Local Service PPC, and Local Home Service PPC.

The first modification for E-commerce PPC involves testing the image in Google Shopping. By using a new high-quality image, you can look for ways to make it stand out. This can be done with a stock photo or a real-life one. Make your product the center of attention. If you are not able to take a great picture yourself, hire a photographer to do it for you if you decide to use a real-life one. Depending upon your business and audience will depend upon which one does better.

Then, lower your price by a buck or two. This will allow you to have more clicks because it is only natural to click on the most inexpensive one. By doing so, you can have the opportunity to make three times as much money because twice as many individuals will be seeing your product.

As you are changing the price, make certain the last digit is either a 7 or a 9. People are psychologically drawn to odd numbers, especially the number 7.

When dealing with National and Regional Service PPC, your first step for modification is for your keywords. It only makes sense to use the words that your potential clients are searching for. All of your customer’s keywords should have their own special ad. Then make sure that these keywords can be found on the landing pages. This can boost sales by as much as 40%! Also, do not forget to put your city in landing pages and Ads.

Look at keywords when it comes to Local PPC. Brick-and-mortar stores can greatly benefit here. Many of your clients will come from searching for a single word. You can boost sales by incorporating your location into the Ad, as well as the landing page.

Local Service PPC’s first modification involves placing your keywords in the Ads to boost sales. An SEO company will tell you that you can double your clicks just by doing so. Of course, you will want to use your location in the Ads and maximize your landing page. Make sure your visitors are able to answer if they can not only trust you but also fulfill their needs in their area.

To increase your return on investment with Local Home Service PPC (Pay-Per-Click), use your keywords in Google Ads. You will also increase your clicks if you use location in your Ads. Do not forget to maximize the landing page. If not, you may find out your visitors will leave your page in less than 5 seconds.

Looking for an SEO company that can boost sales? Contact Local SEO Jacksonville to get started today! They can assist you in initiating the process by creating a personalized plan of action that suits your needs.

Improving Shopify SEO For High Sales

Improving Shopify SEO For High SalesAn E-Commerce Website is a great way to increase sales with little expenditure. It can generate sales from all over the world and you need not appoint a dedicated staff for operations. The online version of a business can be successful however various obstacles can hinder its success. With more targeted traffic to your website, you can expect better sales. E-commerce marketing success depends on the content, responsiveness, user experience, and more factors that we are going to discuss below.

Customer’s Oriented Website

Regardless of the business, a website should deliver all the information required by the customers and it is the best way to connect. A website should have an organized and clean design for easy navigation. This is because when customers do not find anything on the website quickly they leave. Therefore, it is necessary to organize the content and provide important information related to your business. A professional website is necessary otherwise it is of no use.

Evaluate your Content

It is necessary to evaluate your website content from the perspective of your customers. This will help you know the value of a website for your business. Your content should be about the services and products you provide so that people can make the right decisions. Well-written, effective and relevant content opens the success path for your business. If your website does not have the latest and refined content, then it is the right time to publish new materials.

Lack of Location Details

Effective Shopify SEO focuses on location details of any business but it is the major mistake that most websites often make. Numerous websites have a Contact page without an address. Several customers do not like to purchase anything from a website that does not show a postal address. You should focus on trust-building rather than only selling products when you start an e-commerce website. Customers need assurance and it is your responsibility to give information about your business location. Get a PO box number if you are not comfortable with providing location details on the internet. PO box number is better than nothing. Also, an email address without the site’s domain is not a good choice and kills credibility.

No Customers’ Opinion

Customers’ opinion is important because it is a real social proof. Reviews or testimonials on your website or review sites, external articles, and blogs linked to your website are a must for trustworthiness and credibility. New customers can know about your services and products and this eases their confusion too. Customer reviews are a trusted and effective sales tool.

Not using Targeted Keywords

A successful SEO is based on keywords. The words used to search businesses and products are keywords. You should always aim to know the right keywords so that more traffic can be directed to your Shopify site. Think like a customer so that you can know the words that are used in the search bar of your site to find products.

Not Technically Updated

Many e-commerce website owners are self-funding. They do not take professional help for technical issues like SEO or mobile device support to keep costs low. Any online store must have nice and optimized images. Thus keep an eye on image resolution, sizes, and type to make your website attractive.

Little work can maximize your success and Local SEO Jacksonville Company, based in Jacksonville, FL, will help customize the SEO of your e-commerce website. You can call us or schedule an appointment to consult and discuss the best SEO practices for your business. Effective online store SEO can make a big difference for your business.

9 Effective Tips for Promoting Your E-Commerce Outlet

9 Effective Tips for Promoting Your E-Commerce OutletYou’ve an e-commerce store that you wish to promote in the best manner possible in order to reach out to the maximum number of potential customers. You have taken all the necessary measures to make your online outlet optimized for e-commerce SEO. You may have already done all the homework for making the site friendly for Google’s web crawlers, including indexing the web pages, readying it for downloading quickly across digital handheld and desktop devices, and so on.

Now, in order to increase the flow of traffic to your e-commerce portal, you can make the most of the following e-commerce SEO techniques.

  1. Upload relevant and creative content about your product or service

Regardless of whether it is a product or service that you wish to promote, the best way to do so is to present the benefits and features of the same via creative and engaging content. Writing at length is perfectly all right as long as you are not beating about the bush. Not making the content keyword heavy is another aspect that you need to keep in mind.

  1. Have title tags that will titillate users to click on the same

Having an appealing title tag that will titillate the users to click on it is another useful e-commerce SEO   tip to bear in mind. Most of the time, you are so focused on the bigger picture in order to ameliorate your site’s search engine ranking that you tend to miss out on the seemingly inconsequential aspects.
For instance, a plain and simple title tag may not induce users to click on it as much as a catchy one.

  1. Go for versus posts

You can try the versus post strategy in case you are promoting two of the best selling products under a product category from your online store. In other words, you could create a post or blog comparing and contrasting the two products or write a piece where you review the products vis-à-vis other comparable products.

  1. Encourage bloggers to review your product

This is a tried and tested strategy but remains effective to this day. Look for bloggers who focus in your area and have them write reviews by offering them a free sample.

  1. Prefix or suffix the words ‘buy online’ to the title tag on the product page

Prefixing the words “buy online” or even suffixing the same to the title tag of products goes a long way in boosting meaningful traffic to your site. The probability of someone clicking on the product title tag is higher when you add those words.

  1. Write articles that serve as buyers’ guide

This e-commerce SEO tip is helpful for those who deal with a wide range of products of different brands. For instance, if you are selling salmon fishing hooks and related accessories, you could pick and choose from several keywords, germane for the items, like ‘different kinds of salmon hooks’ or ‘the best salmon fishing lines’.

  1. Take advantage of Schema Markup for positively reviewing product

If you wish to attract higher traffic from your current SERP position, you can take advantage of Schema markup for annexing reviews to every product page.

  1. Make the most of promotions

Devise a good promotional offer and publicize the same across all online platforms in order to make your product ubiquitous.

  1. Canvass newly launched products via reviews

SEO Jacksonville Company can help you out with your e-commerce platform promotion. Contact the firm at 904-425-9679 or log in at www.localseojacksonville.biz